Not every offer is worth taking. A no keeps your time and your audience's trust, and a polite no keeps the door open.
Reasons to say no
- The price is below your floor.
- The product does not suit your audience or you would not use it.
- The brand asks for claims you cannot honestly make.
- The terms are unclear or unfair.
Three sample replies
"Thank you for thinking of me. This is not a good fit for my page, so I will pass. I would be happy to hear about other ideas."
"Thanks for the offer. My price for this scope is ____. If that does not suit your budget, I understand."
"I only recommend products I have used and liked, so I cannot do this one. Thank you."
Trust is your income
Followers can tell when you promote something you do not believe in. Protect that. See disclosing paid posts.