WhatsApp BusinessWhatsApp Business lets a shop list products so customers can browse them. Read WhatsApp's own help page on creating a catalogue for the current steps and rules, because they change. This page is about what to put in it: good pictures and clear words.
Photographing a product
- Use daylight near a window and a plain background.
- Fill the frame; leave a little space around the item.
- Take one front picture and one detail picture.
- Wipe the lens and keep the phone steady.
Naming and describing
Name the product the way customers say it: "Cotton kurta, blue, size M" is better than "Item 24". In the description add size, material, colour and care in a few words. State the price clearly, and say if it includes delivery.
Checklist for every item
- Clear picture in good light.
- Name a customer would search.
- Price and unit (per piece, per kg).
- Size or weight.
- One line on care or use.
Keep it current
Remove items that are out of stock, and update prices. An outdated catalogue costs trust. For ready messages to go with it see shop and catalogue messages.